Demand Generation Manager

• Develop and execute multi-channel marketing campaigns to boost pipeline growth.
• Turn business goals into impactful campaign strategies.
• Partner with Sales for seamless lead handoff and follow-up.
• Optimize campaigns through A/B testing and performance insights.
• Manage marketing data and ensure accurate segmentation.
• Collaborate on content, paid ads, landing pages, and conversion paths.
• Localize global campaigns and manage events to enhance brand presence.

• A degree in Marketing, Business, or a related field (or equivalent experience).
• Around 5 years of experience in demand generation or digital marketing, ideally in software or tech.
• Familiarity with Salesforce CRM and marketing automation tools to help manage campaigns.
• Comfortable analyzing campaign performance and sharing ideas for improvement.
• Experience running multi-channel campaigns (social, email, paid ads) and supporting events.
• A creative mindset and a proactive approach to solving challenges.

About Ideagen

Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that's always working behind the scenes to help those people who make our lives safer and better.

Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs.

We’re building a future-ready team, and AI is part of how we work smarter. If you're curious, adaptable and open to using AI to improve how you work, you’ll thrive at Ideagen!

What is next?

If your application meets the requirements for this role, our Talent Acquisition team will be in touch to guide you through the next steps.

To ensure a flexible and inclusive process, please let us know if you require any reasonable adjustments by contacting us at recruitment@ideagen.com. All matters will be treated with strict confidence.

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