Santa Cruz Film Festical logo and rebranding

DesignCrowd

DesignCrowd

Posted on Apr 17, 2026
  • Open - Needs Designs
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  • US$150
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Logo Design Brief

creating a dynamic new logo for the Santa Cruz Film Festival. We want it to be inviting, modern, using ocean blue, the, possibly using an ocean wave that incorporates a film reel, but think outside the box and be original. Elements and colors are in the attached files. We want this logo to feel exciting, colorful.

Target Market(s)

Age 40+

Industry/Entity Type

Film Festival

Logo Text

Santa Cruz Film Festival


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

0054AA
0677BA
7BADD7
CADEEF
E8F1F8
00AB8E
00BBA5
67D7C9
C6EFE9
E9F9F6
F0912C
F2A743
F7CA91
FBE8D2
FDF5EE

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Elegance, unique, speaking to Santa Cruz vibes, warm, representing Santa Cruz and the lifestyle of the ocean, beach and redwoods while maintaining a film festival.
Nice to have
  • See the examples attached

Files
Download all files - 0.5 MB
JPEG
IMG_6432
Wednesday, April 15, 2026
JPEG
IMG_6433
Wednesday, April 15, 2026
JPEG
IMG_6434
Wednesday, April 15, 2026