ATERNA — Wordmark & Symbol for a Luxury Private Concierge Brand
- Open - Needs Designs
- Bundled Project 1
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US$150
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6 days left
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129 designs
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64 designers
Logo Design Brief
ATERNA is an ultra-private concierge and experience curation service based in Seoul, Korea, serving international VIP travelers (Europe, North America, China, Japan) who fly business/first class and expect the same level of privacy and care on the ground.
We need a refined wordmark for "ATERNA" plus a compact square symbol/monogram derived from the same typographic family. Mood: quiet luxury, understated, minimal — think Aman Resorts, Four Seasons, Mandarin Oriental, never flashy or "touristy."
Color palette: Ink Black (#1A1815) + Warm Ivory (#F4F0E6), with Aged Brass (#8C6A3F) as a muted metallic accent. No bright colors, no gradients, no green tones (to avoid resembling a specific competitor's palette).
Avoid: generic "mountain A" or "checkmark A" symbols, script/decorative fonts, anything "vacation brochure" coded.
Full creative brief, deliverables checklist, and reference details are attached as a PDF — please read it before submitting.
Logo Text
ATERNA